leadlander.com: AI-Driven B2B Website Visitor Identification & Insights Search for verified contacts (name, email, title, etc.) of employees at the companies visiting your website. LeadLander’s contact profiles make your anonymous website visitors more actionable with key data points.
https://leadlander.com/
https://flippa.com/11698787-18-y-o-saas-marketing-platform-w-recurring-revenue-model-priced-at-3-06x-ttm-sde-previously-sold-for-17m?elinktoken=257609615
The company, established in March 2006, specializes in anonymous website visitor identification, leveraging a proprietary IP reconciliation method. It was acquired in 2016 and later repurchased in 2019 to better serve SMBs and Middle Market clients. Priced at $3.1 million in cash, the company's revenue reached $1,214,098 in the trailing twelve months, with a net profit of $859,742. The business model is based on subscription services with pricing tiers ranging from $900 to $35,000 annually. With approximately 500 corporate clients in diverse sectors like technology, healthcare, and finance, it serves North American and global markets. Recent integrations include partnerships with three major companies for product and data integration. The company plans to launch a new product targeting entry-level companies in early 2024. Its operations are supported by a lean team, including executives overseeing sales, customer operations, and product development. Key partnerships and integrations with various platforms, such as CRM and marketing tools, bolster the company's sales processes. Main expenses stem from outsourced product development, hosting, and sales commissions. The potential acquirer is ideally a marketing entity or private equity player capable of integrating the platform into their portfolio. The business is valued at a multiple of owner earnings, reflecting its potential for growth through increased marketing efforts and sales expansions. Opportunities exist in cutting costs and expanding the sales team. The sale aims to rejuvenate the company, leveraging the buyer's resources to foster growth amidst rising competition and a consolidating market.
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