SEO Complete Checklist

Task

Make sure you are writing Content Based E-A-T Update

Are you building topical clusters for the main keywords, you are trying to rank for

Do you have Pillar Pages - If not create them

Do you have Cluster Pages - If not create them

Are you linking them together - If not link them together

Are you doing Guest Blogging on Autoratative sites in your niche

Are you getting featured on industry Podcasts

Are you focusing on building links to internal pages

Use the UberSuggest Tool  to identify more backlinks

Use Mailshake to reach out to outbound links sources

Start building relationships with other sites, even before asking for links

Post Content  Facebook

Post on Groups - FB, Linked In (Optional.)

Post on Twitter

Email your list - For example how Neil Patel Does it

Start doing push notifications like we reach in the course

Look for Content Gaps

USP for the brand. Craft a story & narrative around it and use it in the content

Install GA/GSC/GTM

Email everyone included in an article and ask for a link

Pitch your content to email newsletters in your industry

Send out a broadcast to your article, content or video

Started building relationships with other sites, even before asking for links: Traffic Blogs, Magazines, Publications

Are you mixing and matching content types in your content marketing?

Have you taken time to understand your market and analyize the buying behavior

Have you optimized your existing content?

Have you reached out to guest contributers to give you content for your site?

Check if you have implemented Social Markups, such as Facebook Open Graph tags, Twitter Card markup and Pinterest Rich Pins

Implement Facebook Open Graph tags, Twitter Card markup and Pinterest Rich Pins

Check if your most popular pages have relevant Calls to Action (CTA)

Check if your URLs contains dates, eliminate the dates where appropriate, and do 301 redirects to the new URLs

Check for content hidden behind Javascript and Flash. Replace them with HTML native features.

Apply rel="canonical" tags to pages on your website that may be too similar and could be treated as duplicate content. i.e. product pages with similar titles, text copy

Check for 'no-follow' internal links on your site. Are you linking to other pages of your website with nofollow tags? If so, make sure they're 'do follow''.

Make sure you're not using iframes on your website.

Check Google PageSpeed Insights on your top 10 most popular pages

Create contextual links in your articles to other internal pages of your site

Compress the images on your website

Implement Accelerated Mobile Pages (AMP) on your website

Check if your Title tags include relevant keywords and are optimized for maximum CTR, rewrite them as needed

Check if your Heading tags include relevant keywords and are optimized for maximum CTR, rewrite them as needed

Check if your Meta Descriptions include relevant keywords and are optimized for maximum CTR, rewrite them as needed

Check if your URLs are short and descriptive of the content of their pages

Check if any pages on your website have excessive use of Ads, and clean them up

Check for Duplicate Page Titles

Create your sitemaps.xml

Submit your sitemaps.xml to GSC

Test if your website is mobile-friendly on Google PageSpeed Insights

Perform a full SEO Audit on your website

Check if your pages have a good structure, that favors readability.

Check if you're using Latent Semantic Indexing Keywords in your pages.

Check if you have added Social Sharing features in your most shareable content pages.

Keywords Research

Build your Customer Musketeer Avatar

Build your Inluencer Musketeer Avatar

See which keywords you're already ranking for.

Research the Keywords your competitors are ranking for.

Check GSC and Panguin Tool for any penalizations your site may have suffered, and disavow undesired links

Check in your most popular pages if your images have ALT tags. Always prioritize the ones getting the most visitors.

Check if you're using structured data markup and schema.org

Implement schema.org tags

Check GSC for Crawl Errors and URL Errors

Check for HTTP Status errors

Check for Title Lengths above 75 characters

Check for Meta Descriptions above 160 characters

Check for Thin Content

Create your Robots.txt file

Check for Duplicate Pages

Check if any of your pages have content that was copied from another source using Copyscape

Check for Redirect Errors on GSC

Check if there are any strange Anchor Texts coming from backlinks to your website

Check the Response Time to see if there are any Speed issues

Check if the pages of your website are receiving a good amount of internal links

Check for low-quality incoming backlinks

Check your website structure. Is your content buried down internally on your site?